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Our People
Our clients like us because they get to work directly with seasoned executives. We move fast without sacrificing quality. And our clients like the fact that our network concept means low overhead.
Let's meet some of our folks.
Bill, Senior Marketing Consultant
- Over 25 years on the firing line at Pillsbury, General Foods, Pizza Hut, Land O'Lakes and BBDO Advertising.
- Expertise in packaged goods marketing and strategic marketing and planning.
- Bill has an MBA in marketing from Syracuse University.
Jeff, Senior Marketing Research Consultant
- Jeff has over 18 years of experience in marketing research at:
Land O Lakes, Frevert & Hall, Winona MRB and D'Arcy
MacManus & Masius
- Jeff has been involved with a variety of research projects on
accounts such as IDS American Express, Pillsbury, General Mill and
3M.
- Earned an MBA in Marketing at University of Wisconsin -
Madison Graduate School of Business.
Diane, Creative Director
- Diane has named food products, food product lines and also has experience on the agency side serving Fortune 500 companies including ConAgra, Cargill, MCI, Tenneco, John Deere and Rubbermaid.
- Diane offers naming expertise and new product development skills She is fluent in German, Italian, French and English
- MBA with honors from St. Thomas University, linguistic studies at Johns Hopkins University
Bob, Senior Marketing Consultant
- Over20 years of food marketing experience cultivated atClorox and Land O' Lakes.
- Bob has new product development and business development expertise.
- Bob is a graduate of the American Graduate School of International Management (Thunderbird) in Arizona with Honors of Distinction.
Bryan, Senior Sales Consultant
- Over 20 years food sales and sales management experience at Pillsbury
- His expertise and experience includes salesforce management, development and training.
- Bryan is a graduate of the Ohio State University
Paul, Senior Marketing Consultant
- Paul is a 28 year veteran of the Foodservice industry in organizations such as General Foods, Frito-Lay, TGI Friday's, Borden, Dr. Pepper and Heinz USA.
- His experience in Foodservice and opening distribution channels is extensive.
- Paul has an MBA in marketing from Pennsylvania State University.
- Howard, Senior Market Research Consultant
- Over 26 years of broad-based market research experience at General Foods, Pillsbury and Ragu Foods.
- Has expertise in new product development including concept testing and volume forecasting.
Michael, Creative Director
- Has designed packages for companies such as Paddington (J&B Scotch, Bailey's IrishCream), and the Carlton Company (St. Pauli Girl Beer).
- Specializes in Corporate Identity and Food Packaging design.
- Received a degree in Graphic Design from Pratt Institute in Brooklyn, New York.
Ron, Linguistic Expert
- Taught languages at Princeton University, Dartmouth College and the University of Minnesota. where he received the Horace T. Morse Amoco Award for Distinguished Teaching.
- A linguistics expert with the sensitivity to words, their meanings and use as a name.
- Fulbright Scholar and Alfred P. Sloan Scholar.
Laurie, Senior Creative Writer
- Laurie is a former senior copywriter at Campbell-Mithun Esty in Minneapolis and J. Walter Thompson in Chicago.
- A seasoned writer with the flair for naming services and products. Offers 17 years of creative writing experience.
- Emily, Senior Marketing Writer
- Over 20 years of experience writing for Young & Rubicam, BBDO, Fallon McElligot, and Martin Williams Advertising.
- Emily offers a rare combination of creative writing talent and a strategic way of thinking. She also has extensive experience in the retail segment.
Barb, Senior Business Researcher/ Writer
- Over 25 years in researching secondary sources for Pillsbury and General Mills.
- Food is her specialty but she has shifted expertise to insurance, pharmaceuticals, telecommunications, plastics and technology.
- Barb holds a Master of Arts in Library Science from the University of Minnesota.
Armani, Pet of the Week
- Began his career at Strategic Marketing Resources in 1989.
- Extensive experience taste testing new food products.
- Holds an MBA (Masters of Biscuit Appreciation) from SMRU.
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